Power BI

Advanced Analytics and Insight through Power BI.

With Power BI organisations are more "Proactive" and less "Less Reactive"

Icreon works with analytics and data leaders, typically with the Marketing and Operations teams, to help get the most out of their information. We do this by being a Microsoft Gold Partner and aligning ourselves on one of the strongest Business Intelligence and data analytics platforms in the marketplace, Power BI.

In addition to work on data and analytics strategies with our clients, we work directly with operational stakeholders, such as data scientists, machine learning researchers, and analysts to craft out the best ways to implement a PowerBI implementation from start to finish. This includes evaluating how to aggregate data, what the most pertinent statistical models are, and the best ways to visualise them for varying stakeholders.

PowerBI is a leader in Business Intelligence in both the Gartner Magic Quadrant and the Forrester Wave.

Why we look at PowerBI as a Framework, and how that matters

When most organizations think of PowerBI, they think of it as a ‘business intelligence’ product. We actually view it through a different lens and see it more as a Framework. Because business intelligence can apply to so many different domains – marketing (analytics), sales (pipeline stats), operations (efficiency dashboards) & management (performance oversight) – just to name a few, the use cases of the product are wide varying. This is the first way we see PowerBI as a framework. It’s able to stand as a ‘mesh’ that cuts across various departments within a business, serving one core purpose, providing insight and visibility into the organisation.

The second way we see PowerBI as a framework is because of its flexibility. We use PowerBI to integrate data from dozens of different data sources and file systems. From Excel, CSV & EDI to real-time data streams, we’re able to pull data from almost every type of organisational platform.

In addition, we’re also able to recombine data from all of these core platforms into reports & insights that can sit anywhere, from an organisation’s own digital experience to third-party platforms they leverage. Why does this matter? Because as organisations mature in their adoption of data analysis & data-driven decision-making – this mindset gives us the freedom to present insights in ways that works best for the business.

We perceive data through 4 distinct lenses: Reporting (what happened), Analysis (why it happened), Monitoring (what’s happening now), & Forecasting (what might happen). Because there are so many ways to leverage data as a business, it’s important to have flexibility in how you get, assess & interpret that information.

Power BI

Advanced Analytics and Insight through Power BI.

With Power BI organisations are more "Proactive" and less "Less Reactive"

Icreon works with analytics and data leaders, typically with the Marketing and Operations teams, to help get the most out of their information. We do this by being a Microsoft Gold Partner and aligning ourselves on one of the strongest Business Intelligence and data analytics platforms in the marketplace, Power BI.

In addition to work on data and analytics strategies with our clients, we work directly with operational stakeholders, such as data scientists, machine learning researchers, and analysts to craft out the best ways to implement a PowerBI implementation from start to finish. This includes evaluating how to aggregate data, what the most pertinent statistical models are, and the best ways to visualise them for varying stakeholders.

PowerBI is a leader in Business Intelligence in both the Gartner Magic Quadrant and the Forrester Wave.

Why we look at PowerBI as a Framework, and how that matters

When most organizations think of PowerBI, they think of it as a ‘business intelligence’ product. We actually view it through a different lens and see it more as a Framework. Because business intelligence can apply to so many different domains – marketing (analytics), sales (pipeline stats), operations (efficiency dashboards) & management (performance oversight) – just to name a few, the use cases of the product are wide varying. This is the first way we see PowerBI as a framework. It’s able to stand as a ‘mesh’ that cuts across various departments within a business, serving one core purpose, providing insight and visibility into the organisation.

The second way we see PowerBI as a framework is because of its flexibility. We use PowerBI to integrate data from dozens of different data sources and file systems. From Excel, CSV & EDI to real-time data streams, we’re able to pull data from almost every type of organisational platform.

In addition, we’re also able to recombine data from all of these core platforms into reports & insights that can sit anywhere, from an organisation’s own digital experience to third-party platforms they leverage. Why does this matter? Because as organisations mature in their adoption of data analysis & data-driven decision-making – this mindset gives us the freedom to present insights in ways that works best for the business.

We perceive data through 4 distinct lenses: Reporting (what happened), Analysis (why it happened), Monitoring (what’s happening now), & Forecasting (what might happen). Because there are so many ways to leverage data as a business, it’s important to have flexibility in how you get, assess & interpret that information.

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